INDUSTRIAL DESIGN
Invisible Whales In Wild
Jan 2020
Starting from the ambivalent emotions of human interactions with whales, this project aims at educating the public about identifying different species of whales that can be seen in the natural environment.
Secondary, by implying that we can only see the dorsum of the whale in wild, instead of staring at the whole, captive individuals in aquariums, I want to utilize the value of souvenir products to break the boundary between capital market and the willing of environmental protection in a more acceptable way.
Furthermore, the ‘invisible’ whales also represent human’s innocence and limited knowledge of nature. We should always respect and be humble to everything on our planet.
Through this project I want to raise public awareness of animal and environment protection by spreading the scientific knowledge through an educational blindbox collection.